Hi, we are Foothold America
to make it easy for you to do business in the USA.
Meet the team behind the screens
We are a diverse group of passionate visionaries, techies, nerds, and forward-thinkers who love what we do. We have been known to be friendly, responsive, adaptable – and all around good people. We may be located all over the globe, but one thing’s for sure – we are all powered by coffee and fueled by our love for pets.
"Building bridges across borders starts with understanding that every business's American dream deserves expert guidance to become reality."
Joanne M. Farquharson
President & CEO
US entrepreneur with 30 years experience in advising small and medium-sized businesses in employee benefits, insurance, labor law compliance, and risk management. Joanne has a passion for growing small companies and helping business owners actualize their goals.
"Global expansion succeeds when clients feel supported at every step, from their first employee to their hundredth."
Geanice Barganier
Chief Client Officer
Experienced Global Management leader with over 20 years of professional services and consulting experience. Highly knowledgeable in Human Resources, Employee Relations, Global Operations and Outsourcing. Strong Compliance background experience with employee contracts and US & Global Immigration.
"Financial clarity turns international ambition into sustainable American growth.."
Rosalynn Core
Senior VP of Finance & Accounting
Seasoned, determined, and highly accomplished executive professional with extensive experience spearheading financial services, managing business operations, monitoring performance indicators, and delivering high-quality strategic business support to drive exponential revenue growth for top-tier companies.
"Streamlined operations turn expansion goals into achievable milestones across borders."
Jisselle Douglas
Associate Vice President of Business Operations
Jisselle oversees and optimises the organisation’s key business strategies and operational workflows. With a strong focus on process efficiency and innovation, Jisselle leads cross-functional projects to drive continuous improvement, ensuring that all processes align with the company’s long-term goals and objectives. With a background in business process management and operational excellence, Jisselle brings a wealth of expertise in streamlining operations and fostering strategic initiatives that enhance overall business performance.
"Guiding clients from market entry to long-term US success means transforming operational complexities into clear pathways"
Laurie Spicer
Director of US Expansion
As an American citizen based in the UK, Laurie has over 25 years of experience navigating the complexities of the US market. Throughout her career, she has guided countless clients to achieve commercial growth and long-term success in the US. With expertise in HR, employment, US operational frameworks, strategic market-entry guidance, and practical business insights, she is a trusted partner for companies pursuing success in the United States. Her dedication to turning expansion challenges into growth opportunities has been instrumental in helping clients thrive and establish strong US footholds.
Senior US Expansion Advisor, USA (Remote, US-based) Â Senior US Expansion Advisor, Europe (Remote, Europe-based)
Now Hiring
Senior US Expansion Advisor
If you have a passion for international business, understand the challenges of cross-border expansion, and want to help companies achieve their US growth ambitions, we'd love to hear from you.
"Empowering teams with the knowledge and skills to navigate US expansion builds foundations for lasting success."
Maureen Mitchell
Director of Learning and Development
Dynamic executive leader and certified leadership coach with over 25 years of experience driving operational excellence, organizational transformation, and people strategy. Maureen specializes in optimizing service delivery, building inclusive leadership capability, and developing high-performing teams through strategic coaching and culture alignment. She has extensive experience leading large-scale functions, managing global teams, and spearheading initiatives that align talent, processes, and performance to drive organizational success.
"Three decades of connecting businesses across borders proves that strategic partnerships unlock market opportunities."
Judith Clegg
Strategic Advisor
British strategy consultant and technology entrepreneur with over 30 years of experience helping businesses navigate growth and expansion. As founder and CEO of Takeout, a London and New York-based consultancy, Judith  has spent decades connecting companies with new markets and business opportunities. Her expertise in cross-border business development and strategic partnerships makes her a valuable advisor for companies pursuing US expansion.
"Delivering innovative HR infrastructure and strategic solutions across borders ensures international businesses can manage their US operations with confidence"
Robert R. Esquijarosa
Head of Business Services
A strategic global HR professional with 19+ years of experience, adept at delivering innovative HR strategies and solutions across diverse industries. Robert excels at navigating complex HR challenges, implementing best practices, and optimizing HR systems and processes, including HR Infrastructure & HRIS implementation. His strong background encompasses employee relations, payroll, benefits, talent acquisition, performance management, and organizational development.
"Finding and onboarding the right US talent shouldn't be complicated—we make it seamless."
Angelique Soulet-Bangurah, PHR
Head of EOR Services & Talent Acquisition Lead
Angelique takes pride in providing client solutions, using more than seven years of experience as an HR Generalist with a vast knowledge of onboarding, employee relations and overall HR operations. She’s certified by the HR Certification Institute as a Professional in Human Resources (PHR).
"Strategic partnerships across continents create pathways for businesses to thrive in the world's largest market."
Mark Stimpfig
Strategic Growth Advisor
As Co-Founder of GTM Global, Mark has established strategic partnerships with key service providers and industry leaders across the UK, US, and Europe. Previously serving as Development Director for Greater Phoenix Economic Council, AZ from London, Mark's proven track record in facilitating transatlantic business growth and deep understanding of market entry complexities enables him to provide comprehensive guidance to clients pursuing US expansion opportunities.
"Connecting international businesses with the right US expansion solutions starts with understanding their unique journey."
Natalie Gombalova
Senior Marketing Manager
This conversion-minded marketer is responsible for strategizing, planning and creating high-calibre content for our website visitor’s digital experience. With over seven years in marketing, Natalie specialises in PPC, SEO, emerging trends, and customer behavioural insights that help clients find the best solutions for their business needs.
"Working directly with clients to navigate US benefits, talent, and HR systems means being their trusted partner through every expansion challenge."
Jamie Neill, PHR, Assoc CIPD
Senior HR & Client Service Manager
With 19+ years of experience, this seasoned specialist in US Human Resources brings a wealth of expertise to the table. Highly skilled in various areas, including benefits management, talent acquisition, employee performance improvement, workforce planning and development, as well as the effective deployment of HRIS systems and process enhancements, Jamie has a proven track record of successfully driving HR strategies and initiatives. Jamie’s comprehensive knowledge and hands-on experience make her an invaluable asset in navigating the complex US HR landscape.
"Detail-oriented financial reporting and tax compliance expertise gives international businesses the solid US accounting foundation they need to grow."
Liz Gamarra
Accountant & Tax Manager
Liz’s experience as an accountant spans two decades; during which time she has worked with individuals, businesses, and organizations within industries such as Tax, Automotive and Electric. Liz has also worked on various business consulting projects, including bookkeeping and financial analysis. A proactive and detail-orientated employee, Liz has worked in AR, AP and financial reporting and is considered an expert in tax planning and compliance.Â
"Strategic financial planning turns US expansion aspirations into measurable business success."
Greg Burghauser
Accountant & Bookkeeping Manager
Greg brings extensive accounting expertise developed over 20 years in the field. His comprehensive experience includes tax preparation, financial analysis, and bookkeeping services for individuals and businesses across diverse industries. As a dedicated accounting professional, Greg specializes in optimizing financial operations and achieving business objectives through strategic financial planning and management.
"Translating complex multi-state US payroll requirements into clear, compliant solutions removes barriers for international companies hiring across America."
Andrea Samayoa
Payroll Manager
Payroll and quality assurance professional with extensive operational management experience supporting global and multi-state U.S. payroll environments. Andrea specializes in designing payroll processes, benefits structures, and reconciliation frameworks while translating complex compliance requirements into clear executive-level guidance.
"Designing scalable systems and optimized workflows ensures every client's US expansion runs smoothly from day one."
Stefanie Day
Programme and Process Administrator
Stefanie oversees internal workflows and process optimization across the organization, ensuring seamless operations and enhanced efficiency. With a strong background in digital marketing and automation, she designs and implements scalable systems that streamline administrative processes and support cross-functional collaboration. Her role involves managing programme coordination, developing process documentation, and identifying opportunities for operational improvements.Â
"People-first HR support helps businesses create thriving workplaces in their new American market."
Tiffany Hill
Client Service Administrator
With 15 years of HR experience, Tiffany has led every part of the employee experience-from recruiting and onboarding to payroll, benefits, compliance, and building positive workplace culture. She’s known for her hands-on, people-first approach and ability to navigate complex HR challenges with ease. Tiffany is passionate about helping teams grow, fostering engagement, and creating environments where both employees and businesses can do their best work.
"Connecting business systems across borders creates the digital infrastructure that powers smooth US operations."
Fabio Sarmento
Integrations Specialist
Fabio is responsible for designing and implementing integration solutions that connect critical business systems and drive operational efficiency. With extensive experience in ERP platforms, automation, and system architecture, these initiatives has focus on streamline data flows and enhance connectivity across the organization. Fabio’s background in business administration and information technology enables him to bridge technical and functional requirements, delivering scalable solutions that support the company’s growth and digital transformation strategies.
"Coordinating US expansion means ensuring every client interaction feels personal, every detail is handled, and nothing falls through the cracks."
Amelia Spicer
US EXPANSION COORDINATOR
Final-year American Politics student and dual US-UK citizen with a deep understanding of U.S. culture and politics, shaped by academic focus and regular travel to the United States. Previous experience of eLearning solutions for international clients, with a strong track record of effective cross-cultural communication in professional settings.
"Every pixel and line of code on our website exists to make US expansion feel less daunting and more achievable."
Dumitru Butucel
Web Developer
Web developer and security specialist with over 15 years of experience building and maintaining high-performance websites across 40+ countries. Expert in WordPress development, malware removal, and technical optimization. Dumitru brings proven expertise in creating secure, reliable digital solutions that support business growth.
"First-hand experience building successful transatlantic companies shaped our mission to simplify US expansion for businesses worldwide."
Robert Johnson
Board Chair
Robert is the Co-founder of several successful US and UK life science companies. He serves as the Board Chair of Foothold America influencing the direction of the company.
Your US expansion team, unfiltered
The Fur Team
Alan & Gavin
Co-Chief Zooming Officers
Evelyn
Office Petretary
Bubble
Head of Security
Freddie
Head of Mess Development
Teddy
President of Snoreperations
​​Ruby
Cambridge branch manager
Bruno
​​Pancake
Meownager of Purrsonnel
Trixie
VP of Pawductivity
Kingsley Shacklebolt
Chief Nap Officer
Mickey
Chief Yaperations Officer
Molly
Senior Neigh-gotiator
Paris & Peyton
Senior Fetch Coordinators
Our clients
from London to Tokyo, Stockholm to Dubai, and everywhere in between.
Find out more about how we can help with your US business expansion.
Let's have a chat over coffee.
Global HQ
68 Harrison Avenue 6th Floor Boston, MA 02111 (617) 702-3402