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 Read our latest articles covering key topics that your company needs
to understand when expanding in the USA.

US Payroll Management

How to Simplify US Payroll Management: A Complete Guide

Navigating US payroll management doesn’t have to be complex. Discover how partnering with an Employer of Record (EOR) transforms challenging payroll operations into a streamlined process. From comprehensive setup and compliance to ongoing management and risk mitigation, learn how international companies can efficiently handle US payroll while focusing on growth.

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American flag with SelectUSA Investment Summit 2025 announcement.

Foothold America Selected to Moderate Panel at Prestigious SelectUSA Investment Summit 2025

Foothold America, a leading provider of U.S. expansion solutions, has been selected to moderate a key panel at the 2025 SelectUSA Investment Summit. CEO Joanne Farquharson will lead the “Investment Fundamentals” discussion at this prestigious government event, which attracts over 5,000 global business leaders and investors. The Summit, taking place May 11-14, 2025, in Maryland, serves as America’s premier forum for promoting foreign direct investment opportunities.

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Adjusting U.S. Expansion

Adjusting U.S. Expansion & Hiring During Political Transition

The confirmation of Donald Trump’s 2024 election victory signals a period of significant change for international businesses operating in or expanding to the United States. With historical data showing substantial impacts on immigration policies and business operations during previous transitions, companies are seeking stable alternatives to traditional expansion methods. While past administrative changes led to increased visa processing times, higher denial rates, and operational disruptions, innovative solutions like Employer of Record (EOR) services are emerging as a strategic pathway for businesses to maintain their U.S. presence and growth trajectory, regardless of political headwinds. This comprehensive analysis explores the challenges ahead and presents practical solutions for international businesses navigating this period of transition.

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Health-Tech Growth

Navigating Health-Tech Growth: US Expansion Hubs and Case Studies

As the U.S. health-tech market continues evolving, international companies increasingly seek expansion opportunities in key innovation hubs. This comprehensive guide explores the most promising locations for health-tech development, focusing specifically on digital health solutions, telemedicine platforms, healthcare software, and related technologies that improve healthcare delivery and patient outcomes.

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Ed-Tech Growth

Navigating Ed-Tech Growth: US Expansion Hubs and Case Studies

As the global ed-tech market grows, international companies are eyeing US expansion. Top hubs include Silicon Valley, Boston, and New York City, each offering unique advantages and challenges. Emerging centers like Salt Lake City, Pittsburgh, and Raleigh-Durham present fresh opportunities. Consider factors like talent availability, funding ecosystems, and local education landscapes when choosing your ideal location.

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Cost of US Expansion

The Price of American Dream: The True Cost of US Expansion

Expanding into the US market offers immense opportunities but has hidden costs that can catch even prepared businesses off guard. From complex regulatory compliance to nuanced employment costs, successful expansion requires navigating a multifaceted landscape. This guide delves into often-overlooked expenses across various sectors, providing invaluable budgeting tips for foreign companies aiming to establish a foothold in the world’s largest economy.

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Biotech USA

Make it Big in America: How UK & European Biotech Founders Commercialize Without Giving it All Away

The US biotechnology market offers immense opportunities, but traditionally at a steep cost: partnering with Big Pharma or losing control. A new approach is emerging, allowing biotech firms to establish a strong US presence while preserving independence. This guide explores innovative strategies for transatlantic expansion that maintain equity and vision, from setting up subsidiaries to navigating regulations. Learn how to succeed in America without sacrificing your company’s essence.

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Compliance USA

The Compliance Checklist: US Labor Laws Every Foreign Employer Should Know

Expanding your business into the United States presents a world of opportunities, but it also demands a deep understanding of the intricate web of US labor laws. As a foreign employer, ensuring compliance with these regulations is not just a legal necessity; it’s a strategic imperative for long-term success.
This comprehensive guide will equip you with the knowledge to navigate the US labor landscape confidently. We’ll delve into crucial regulations, explore compliance strategies, and provide practical insights to help you establish a successful and sustainable presence in the American market.

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